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Why not blue: presented in Italy the other aperitif Diageo

In Santa Margherita Ligure the launch of the new base for summer mixology

The aperitif revolution is tinged with blue with Venturo Aperitivo Mediterraneo, the new base liqueur for the aperitif created by the innovation team of Diageo and "inspired by the beauty and elegance of the scents and flavors of the Mediterranean coast". An innovative liqueur far from the usual bitter with an unprecedented turquoise color to recall the waters of the Mediterranean, which determines...

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EFA News - European Food Agency
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