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Carrefour Italia si riorganizza e punta sul franchising

Oltre 100 supermercati (su 1.450) verranno affidati a imprenditori in licenza

I timori, dopo la vicenda Auchan, erano forti, ma Carrefour Italia ha annunciato la volontà di non uscire dall'Italia e, anzi, rilanciare con un piano di trasformazione finalizzato a rafforzarne la crescita, consolidando il modello in franchising sulla rete di vendita. Obiettivo dichiarato è migliorare la competitività degli ipermercati e supermercati diretti e snellendo la propria organizzazione in...

red - 21276
Milano, MI, Italia, 10/04/2021 07:30
EFA News - European Food Agency

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