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Made in Italy: prodotti con marchio nazionale perdono il 5% nel 2022

Il logo del tricolore più efficace (+6,1%) rispetto al claim (-7,1%). I vini tra i prodotti più in sofferenza

A rilevarlo è la tredicesima edizione dell’Osservatorio Immagino di GS1 Italy.

lml - 33949
Milano, MI, Italia, 08/31/2023 14:41
EFA News - European Food Agency

AgroalimentareMade in Italy/2. Prodotti Igp/Igt guadagnano in valore ma perdono in volume

A livello regionale, i dati dell’Osservatorio Immagino premiano il Trentino-Alto Adige

Nel 2022 gli oltre 2 mila prodotti Igp o Igt monitorati dall’Osservatorio Immagino (leggi notizia EFA News) hanno guadagnato +1,0% a valore, sfiorando i 631 milioni di euro di sell-out, ma hanno perso -... more

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