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Coca Cola punta sulle bibite premium

Prezzi in rialzo per aumentare le vendite: primo trimestre chiuso con fatturato +2,5% a 11,23 miliardi $

Coca-Cola punta sulle bibite a prezzo elevato e sulla domanda internazionale. Sono questi i due punti cardine della nuova strategia della società che intende aumentare le previsioni di vendita annuale. Il gigante beverage ha alzato le sue previsioni di vendita organica annuale dopo aver superato i risultati del primo trimestre, in quanto i clienti negli Stati Uniti e nei mercati internazionali appaiono...

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Roma, RM, Italia, 05/02/2024 16:40
EFA News - European Food Agency

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