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CLARA MOSCHINI

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Diageo, new trends

The report "Distilled 2025": moderation in drinking, unique experiences and artificial intelligence"

Diageo, producer of iconic brands such as Johnnie Walker, Don Julio Tequila and Guinness, presented its annual global report on "being together" trends, which reveals the ways and reasons for socializing trends next year. Based on the analysis of over 160 million online conversations worldwide, "Distilled 2025" provides detailed insights into the issues driving debates and trends influencing consumer...

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EFA News - European Food Agency
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